Washington Lawyer - April 2019 - 52

LAST WORD

SPRING CLEAN
YOUR PRACTICE
By John Murph

S

pring means it's time to clean house.
As a small firm or a solo practitioner,
it's important to take inventory of what
is and isn't working in your practice, and
to make discards and/or upgrades for more
productive and less stressful warmer months.
1. ASSESS SLOW-PAYING OR NON-PAYING CLIENTS.
They will drain your energy not only from all the work they'll
ask for, but also from all the effort you'll spend getting them
to pay.
2. MORE EFFECTIVELY TARGET YOUR MARKETING
EFFORTS. Are you trying to compete with Big Law by
spending a lot of money on print, radio, TV, and digital
advertisements dollar for dollar? If so, stop! You're draining
your resources instead of building a profitable client referral
base.
3. REVAMP YOUR DIGITAL PRESENCE. Does your website
or social media presence need an upgrade? Ask yourself
whether you even need to be on all social media platforms.
Get some analytical data to look at what's working and where
you could improve to ensure that your digital profiles look
sharp, inviting, and, most importantly, professional.
4. UPGRADE YOUR OFFICE MANAGEMENT SYSTEMS.
Are you using so many different software products for
tracking billable hours, managing documents, and invoicing
clients that you can't keep track of your passwords? If so, then
centralize all of those essential tasks with intuitive practice
management software.
5. REJUVENATE YOUR SKILL SET AND KNOWLEDGE.
Consistent professional development is crucial to both staying
in the game and keeping a competitive edge. Sign up for CLE
classes or other programming to stay on top of current legal
developments.

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Washington Lawyer - April 2019

Table of Contents for the Digital Edition of Washington Lawyer - April 2019

Digital Extras
Your Voice
From Our President
Practice Management
Calendar of Events
DC Bar Practice Management Advisory Service feature
Niching Down to Build Up feature
Going Small feature
Global & Domestic Outlook
Worth Reading
Media Bytes
Attorney Briefs
Ask the Ethics Experts
Disciplinary Summaries
The Pro Bono Effect
Community & Connections
Last Word
Washington Lawyer - April 2019 - Cover1
Washington Lawyer - April 2019 - Cover2
Washington Lawyer - April 2019 - 1
Washington Lawyer - April 2019 - 2
Washington Lawyer - April 2019 - 3
Washington Lawyer - April 2019 - Digital Extras
Washington Lawyer - April 2019 - Your Voice
Washington Lawyer - April 2019 - From Our President
Washington Lawyer - April 2019 - 7
Washington Lawyer - April 2019 - Practice Management
Washington Lawyer - April 2019 - 9
Washington Lawyer - April 2019 - Calendar of Events
Washington Lawyer - April 2019 - 11
Washington Lawyer - April 2019 - 12
Washington Lawyer - April 2019 - 13
Washington Lawyer - April 2019 - DC Bar Practice Management Advisory Service feature
Washington Lawyer - April 2019 - 15
Washington Lawyer - April 2019 - 16
Washington Lawyer - April 2019 - 17
Washington Lawyer - April 2019 - Niching Down to Build Up feature
Washington Lawyer - April 2019 - 19
Washington Lawyer - April 2019 - 20
Washington Lawyer - April 2019 - 21
Washington Lawyer - April 2019 - 22
Washington Lawyer - April 2019 - 23
Washington Lawyer - April 2019 - Going Small feature
Washington Lawyer - April 2019 - 25
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Washington Lawyer - April 2019 - 35
Washington Lawyer - April 2019 - 36
Washington Lawyer - April 2019 - 37
Washington Lawyer - April 2019 - Global & Domestic Outlook
Washington Lawyer - April 2019 - 39
Washington Lawyer - April 2019 - Worth Reading
Washington Lawyer - April 2019 - Media Bytes
Washington Lawyer - April 2019 - Attorney Briefs
Washington Lawyer - April 2019 - Ask the Ethics Experts
Washington Lawyer - April 2019 - Disciplinary Summaries
Washington Lawyer - April 2019 - 45
Washington Lawyer - April 2019 - The Pro Bono Effect
Washington Lawyer - April 2019 - 47
Washington Lawyer - April 2019 - 48
Washington Lawyer - April 2019 - 49
Washington Lawyer - April 2019 - Community & Connections
Washington Lawyer - April 2019 - 51
Washington Lawyer - April 2019 - Last Word
Washington Lawyer - April 2019 - Cover3
Washington Lawyer - April 2019 - Cover4
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